Here are the steps to follow for the integration depending on the metasearch engine:
Google Hotel Ads
To connect the booking engine with Google Hotel Ads, we only need you to provide your Google Adwords account ID and open a ticket in the Mysepteo portal.
This way, once the integration is complete, you will be able to create Google Hotel Ads campaigns from the Google platform.
It is important to note that our service includes the connection with this metasearch engine, but you will be responsible for campaign management. Likewise, you will settle consumption costs directly with Google.
TRIPADVISOR
The management and integration must be handled by you (or a marketing agency). The cost is per CPC (cost per click),
TRIVAGO
Both the integration and the campaigns will have to be carried out by the hotel. Registration is simple and free.
To activate the connection, you must contact Trivago by clicking on the following link: Trivago Business Studio
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